Danaher Corporation Sr. Global Search Content Manager in Ames, Iowa
Job Description Summary
Hach is seeking a Sr. Global Search Content Manager to lead and drive global search strategies to impact content optimization and campaign deliverables. This is an excellent opportunity to apply your background in leading digital search campaigns, content optimization, and global process definition to gain followership across the Hach business! You will challenge assumptions using data to drive growth, and you’ll engage with a cross-functional, global and highly dynamic team to deliver revenue and results.
Lead a company-wide global search strategy.
Run and develop a program that identifies and optimizes content where it impacts organic and paid search results.
Lead all aspects of internal and 3rd party sources for writing and optimization of content.
Innovate methods to provide SEO strategies early in the Commercial launch process to maximize organic search impact during messaging and content creation.
Produce multi-national cross-channel Search marketing campaigns.
Provide proactive analysis and strategic adjustments that impact campaign effectiveness.
Influence using niche search knowledge where it aligns to the marketing funnel, customer journey and the user's online experience.
Engage with and direct Hach requests with the Digital Operations function in order for them to execute and optimize SEM tactics.
Education, Background and Skill Requirements
Bachelor’s degree in Digital Marketing, Marketing or related education – MBA preferred.
8+ years of Global Marketing experience.
Extensive experience in web content creation.
Experience across other digital marketing channels (i.e., social, email, eCommerce, Search).
Proficiency in AdWords Editor, Google Analytics, Search Console and other relevant industry standard tools, with relevant certifications a plus.
The salary range for this role is 90K - 130K. This is the range that we in good faith believe is the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range and this range is only applicable for jobs to be performed in Colorado. This range may be modified in the future.
This job is also eligible for bonus/incentive pay.
We offer comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees.
You can apply for this role through the Careers Page at https://jobs.danaher.com/global/en/ (or through the Workday “Find Jobs” function if you are a current employee)
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.
Danaher Corporation and all Danaher Companies are equal opportunity employers that evaluate qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. The “EEO is the Law” poster is available here (http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf) .
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